The Salt Lake Tribune
Friday, February 29, 2008
Teaching the indie biz
Tallahassee.com reports that Geoffrey Gilmore, the director of the Sundance Film Fest for the past 18 years, has accepted a position on the faculty of Florida State University's film school as filmmaker in residence.

FSU's film school dean Frank Patterson made the surprise announcement yesterday at the Seven Days of Opening Nights art festival. He said Gilmore will return to FSU several times a year to discuss the business of film.

Gilmore discussed the challenges independent directors face in getting their films distributed. He told the festival audience:

Getting the films to you guys is the hard part. Finding visibility for a film is crucial. ... Word of mouth doesn't exist any more. The films can't stay in the theaters long enough for you to catch them. They're there one week and gone the next. So trailers have become very important. You have to have a good trailer.

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