What's in a name?

Considering the financial hole Real Salt Lake has dug itself in its first four seasons - losing $3 to $4 million a year - it's somehow appropriate that the team's new stadium will be named for a mining company.
RSL's new digs will be known as Rio Tinto Stadium, the Tribune's Michael C. Lewis reported in this morning's edition. Team officials made the announcement official today on the team's web site.
Rio Tinto is a mining conglomerate, based in London and Melbourne, that is the parent company of both Kennecott Copper and Kennecott Land (developer of the hella-huge Daybreak subdivision in southern Salt Lake County).
(Photo: Artist's rendering, courtesy of RSL.)

1 Comments:
Yeah, my favorite part of the story was how this should help "make the team profitable" in two years. Nothing about taxpayers who are paying to build Mr. Checketts' personal toy.
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